News

Québec-made couscous in Europe

Excerpt from Les Affaires:

2017! Majid Jamaleddine, President and CEO of Produits Zinda, will still have to wait a few months before selling his couscous in Europe. "We have been hoping a long time for this, but the situation will finally unblock”, says the Québec businessman of Moroccan descent who launched the fast-cooking couscous manufacturer in 1999.

To read the full story, visit Les Affaires' website. (available only in French)